Another Ad Assault

Another Ad Assault

September 16, 2007 ( 2 )

Add ABC Chicago7 to the list of news sites to avoid on general principle. I won’t link to specific stories but go ahead, starting clicking around and don’t say I didn’t warn you if your head explodes. You’ll enjoy one Netflix popup ad, three adjacent Oprah ads, some paid links, and an indie-rock muppet in the lower corner lecturing you (read: unprompted Flash & audio) about gas prices:

abc

Their ad strategy here is just nakedly anti-user. Feel free to tell them so assuming you can wade through the junk. I should just take Ben’s advice.

Popularity: 1% [?]

2 Responses
  1. Ben said:

    I hate those overlay ads as well. I really think websites need to look at new monetisation methods, ads just don’t cut it any more.

    And I still recommend adBlock… :)

    9 / 17 / 2007 at 4:55 am
Trackbacks
  1. Top 10 Tips for driving traffic AWAY from your website » Binary Moon » The home of Ben Gillbanks:

    [...] Advertising Excess More and more sites are relying on advertising for making money on their sites. Advertising itself isn’t bad and when used in an appropriate way can work wonders, but forcing half a page of ads, which pushes your content below the fold, I think you have to ask yourself if you’ve gone a step too far. Darren Hoyt recently wrote a piece on excessive advertising at ABC Chicago [...]

    9 / 18 / 2007 at 9:28 am
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